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The Dev. of Baskerville

Design System
Visual Identity

EPUB

2020

Developed a unified design system
  

As part of a small design team, we collaboratively developed a unified design system to ensure visual consistency and functionality across two distinct but related projects: a print-based monograph and a fixed-layout EPUB. 

Goal

Translate complex content into two formats that maintain a cohesive visual identity while meeting the specific demands of print and digital publishing.

Direction

Research and present the history of Baskerville, exploring its origins, design motivations, and enduring influence in modern communication.

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Visual Language

Typography guidelines, Grid systems, and Color palette.

Design System

Individually responsible for implementing the shared system within their designated version of the project, granting creative autonomy while maintaining structural consistency.

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Last updated on Oct 16, 2025

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